2024 Cosmoprof Asia HongKong

As outlined in our global color forecast report, the spring and summer trend of 2024 is characterized by the pursuit of readjustment and balance after a period of intense uncertainty. With social and technological changes, as well as environmental and political crises, consumers' yearning for optimism will be reflected in color and effect.

The color and texture of eye makeup and powder blusher will improve mood and promote self-expression. In addition to color, effect and texture will enhance the sensory and emotional charm of eye makeup and powder blusher, and become an important factor influencing shopping decisions.

The boundaries of eye makeup and powder blusher categories will continue to merge, and multifunctional products that can be mixed with halo dye and used alone will appear. The eyes, including the eyelids, eyelashes and eyebrows, will continue to be the key focus and become an important position for creativity and self-expression, while powder blusher and the desire for healthy luster will promote further innovation and bring more brilliant formula in texture.

In these two categories, neutral colors that are suitable for all the year round will be integrated into the warm tone with luster and the feeling of basic balance.

As the metauniverse becomes increasingly important, the digital pastel and high-saturation bright colors of the entity will provide opportunities for bold experiments and self-expression. In terms of effect and texture, cream like multifunctional makeup stick or gel jar will create a natural and credible skin luster. As for the powder texture, whether it is matte or slightly shiny pearlescent effect, it can present a highly saturated and natural and reliable color.

In our first category report, we selected seven trends specific to eye makeup and powder blusher, as well as suggestions on effect, texture, material and application, from the 2024 spring/summer beauty color forecast.

Renew the warm tone that is popular all the year round with bronze brown and matte sunset tone

This multifunctional eye makeup and powder blusher palette reflects the feeling of comfort, balance and optimism. It injects vitality through the warm nut shell brown middle tone, with a metallic effect and soft dew like luster effect.
A: 1615 C, B: 200 C, C: 876 C, D: 1575 C, E: 7595 C, F: 10144 C